57
survey responses
Survey distributed among international students at SCAD.
Portfolite is a sleek and highly customizable waitlist template, crafted for businesses seeking seamless user acquisition.
How did it all start?
Problem
Launching a new product or service often requires building momentum before release—but most waitlist templates fall short in design, usability, or functionality. Businesses are left with rigid layouts, poor mobile optimization, or templates that require too much customization just to look professional.
This results in lower conversion rates, wasted time, and a missed opportunity to make a strong first impression. Teams need a solution that works out of the box while still offering the flexibility to reflect their brand identity.
Research
Portfolite is a sleek and highly customizable waitlist template designed to help businesses capture leads and build anticipation with ease. Whether you're preparing to launch a product, service, or platform, Portfolite offers a refined and modern aesthetic that elevates your brand from the first interaction.
Tailored for startups, creatives, and SaaS teams alike, Portfolite enables you to launch elegant waitlist pages without writing a single line of code. Its responsive design and smart layout.
Three Fold Typology Map
As we layered emotions onto the journey, the pattern felt uncomfortably familiar: calm at the start, panic in the middle, exhaustion at the end. It mirrored the stories I heard in interviews, students were okay until something hurts, then suddenly juggling portals, acronyms, and phone trees. Mapping those spikes made our goal painfully clear, flatten the panic and move more of the journey into the “I know what to do next” zone.
Current State Service Blueprint
When I mapped the current service blueprint, what hit me was how much work the student is doing to glue the system together. Every hand‑off, Sydney to ISSO, ISSO to campus clinic, clinic to insurer, relies on the student to carry information, repeat their story, and chase answers, which means the “service” is really a chain of silos with the student acting as the only integration layer.
Competitor Analysis
I benchmarked Anthem’s Sydney app against three student‑focused competitors. During this review we discovered that one major competitor doesn’t offer a mobile app at all a clear gap in digital support for students and an opportunity for Anthem to differentiate.
Value Pillars
We decided to map our solution across three interconnected value pillars to ensure international students receive comprehensive support, not just in understanding their coverage, but in accessing care and communicating effectively throughout their healthcare journey.
C & T + A & N (Yellow): Simplified Navigation & UX, Guided Workflow
C & T + EC (Orange): AI-powered Chatbot for Queries, Hotline, Cost Estimation Clarity
A & N + EC (Red-Orange): Additional support features
Future State Ecosystem
On the future‑state ecosystem map, what changed for me was who is allowed to move first. Instead of students having to hunt separately for ISSO, Sydney, peers, and providers, the map shows Sydney, ISSO, and the Healthcare Facilitator actively pushing help outward—triage, education, and peer support are now coordinated instead of accidental.
The big shift is that students stop being the “connector node” and become the center of a loop where information, translation, and accountability circulate without them having to chase each piece.
Solution
Portfolite addresses these challenges by offering a feature-rich, beautifully crafted waitlist template that’s ready to deploy in minutes. It’s designed with simplicity and customization in mind, allowing businesses to launch high-performing waitlist pages that look great and convert well.
From built-in form integrations to mobile-friendly layouts, Portfolite includes everything needed to engage visitors and collect leads efficiently. With its professional design and intuitive controls, Portfolite is the perfect tool for teams aiming to build anticipation and grow their audience with confidence.
Solution : SCAD Student App
The Healthcare Community is a new section inside the SCAD student app, giving students easy access to peer support. From here, they can ask questions, get help with insurance, and navigate care confidently, all in one place.
Students can request help in their preferred language by booking a peer Language Buddy. The buddy can assist with booking appointments, explaining insurance, or providing live interpretation during doctor visits.
My Learnings
In conclusion, Portfolite is the ultimate solution for businesses and startups seeking a professional, feature-rich, and customizable waitlist template. With its sleek design, advanced functionality, and ease of use, Portfolite allows businesses to attract and engage their audience effectively, setting the stage for successful product launches and growth.
End of Project